* The image behind "Trusted Albuquerque Air Conditioning..." isn't inviting. We'd like that to be replaced with something a little easier to understand. Mario had to explain to me (a layperson) what exactly they were doing. I think something a little less industrial and more home and garden magazine. Because it's the first picture you see when you go to the homepage. Our demographic is homeowners looking to improve their space and find comfort where they live. I guess what I'm getting at is that the image chosen doesn't represent that. It shows an arm leaning against an air conditioner in a tight alleyway. Does that make sense?